Three years ago, while working on One World Trade Center I had Google alerts set up for “World Trade Center”. With over 300 WTCs around the world, this meant I got some fairly random alerts. One that piqued my interest was an announcement that Jonathan Wright from DTZ in Qatar had been instructed on World Trade… Read more »
Month: March 2016
New research into London’s tall buildings
Last week, New London Architecture released its annual research into London’s tall buildings. The organisation, which offers an independent forum for discussion, debate and information on architecture, planning, development and construction, announced that there are currently 436 towers proposed, approved, under construction or completed in London. A significant number of these are part of wider masterplan areas, in key locations which… Read more »
10 golden rules for marketing tall buildings
After the recent release of NLA‘s annual report on tall buildings in London, we thought we’d share William Murray’s previously written article, ’10 golden rules for marketing tall buildings’. Formed through our extensive knowledge of working with skyscrapers, Wordsearch’s Group Strategy Director, William, created a set of 10 rules to follow when marketing tall buildings. William said, “There are relatively few genuinely groundbreaking buildings around… Read more »
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