On Monday 26th June 2017, the Council on Tall Buildings and Urban Habitat (CTBUH) hosted a day conference titled ‘A Day in the Life of The Shard’ to share the daily challenges of running the tallest building in Western Europe. Having been engaged on the marketing and branding for The Shard, some of the team… Read more »
Month: June 2017
Micro apartments be gone!
Micro apartments for millennials were banished by ING Media’s Leanne Tritton, who claimed victory at Room 101 New York. The side-splitting event pits leading luminaries in the world of architecture, real estate and design against eachother to banish their pet peeves into Room 101; inspired by the dystopian chamber in Orwell’s 1984 where one’s worst nightmares… Read more »
The story of marketing tall buildings
William Murray was invited to discuss his experience of marketing and branding some of the world’s tallest and most iconic buildings at a Council for Tall Buildings and Urban Habitat conference in Toronto, Canada. The presentation entitled From San Diego to Guangzhou to Toronto: The story of Marketing Tall Buildings, explored how the keys to attracting buyers… Read more »
Top 10 London Festival of Architecture events
The annual London Festival of Architecture (LFA) commenced recently and will take place throughout the whole month of June. This year’s central theme is ‘memory’, explored through over 450 events celebrating the complexity and monumental beauty of London’s built environment, past and present. With ‘memory’, the LFA hopes to inculcate in the public a spirit… Read more »
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