The Essex Brewery

Honouring Walthamstow’s authenticity

We delivered an eye-catching branding and marketing campaign for Walthamstow’s The Essex Brewery. Local people and their stories were brought to life using a distinctive illustration style, rich portraits and a playful brand identity. Together, these have helped cultivate an authentic personality for the new residential development, setting the tone for what life will be like there. 

Appealing to first time buyers

The residential development features 183 homes and three retail units, and offers an opportunity to ‘live local’ in a characterful environment while remaining in London. 

The lively identity appears across a brochure, website, hoarding, bespoke beermats, data sheets, advertising and CGI renderings, and calls out to potential tenants including first time buyers and young professionals looking to limit the length of their commute and find their own patch of London.